Sony’s new Bravia XBR-A1E OLED TV is a big step for the TV market

Sony’s new Bravia XBR-A1E OLED TV is a big step for the TV market
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It seems rumours about Sony making an OLED TV were true. The Japanese company just announced the XBR-A1E Bravia 4K OLED TV at CES 2017. Sony’s TVs have so far been using its Triluminous Display technology, which is similar to Samsung’s Quantum Dots. However, theoretically, OLED panels should provide much better colours. OLED panels on paper allow nearly true blacks on a television, and infinite contrast ratio.

From what we’ve seen on LG’s OLED TVs so far, the use of this technology should give Sony’s new Bravia a considerable boost in terms of picture quality. In fact, reports say that Sony isn’t actually producing the OLED panels itself, and they’re most likely being sourced from LG Display.

Further, Sony’s television has built in support for Dolby Vision HDR through the 4K HDR Processor X1 Extreme chip, which is Sony’s in-house processor for 4K HDR picture. This is the same chip that powers Sony’s Z9D HDR television, and we’ve seen the admirable job it does on that TV. However, it is unclear whether Sony’s new OLED TVs will support both Dolby Vision and HDR10 content. It should, theoretically, be possible. We’ve put the question across to Sony and will update this story whenever we hear from them.

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